DevaCurl Plumping Primer Gelee 5oz. Previously B'Leave-In, now Plumping Primer.

Want plumper curls? Plumping Primer! A lightweight, curl-boosting gelée with a blend of wheat protein, lemongrass, and chamomile gives you the fullness, moisture, and shine your curls are craving.

While it is lightly moisturizing, Plumping Primer is not a conditioner. It is a styling product designed to plump up curls.

Plumping Primer provides more moisture and shine for plumped curls. Wave Maker helps provide consistent, defined waves with frizz control. Frizz Free Volumizing Foam provides more volume and body with frizz control and definition.

Plumping Primer has a lemongrass scent that is herbaceous and refreshing.

How to use:

Have you heard? Your styling products should live in the shower! Apply to freshly cleansed curls for a fullness infusion.

Everything your curls need, and nothing they don't. Because we know curls.

• Sulfate-Free.
• Paraben-Free.
• Silicone-Free.
• Cruelty-Free.

DevaCurl CurlBond Re-Coiling Mild Lather Cleanser – 355ml

Repair, Re-Coil & Refresh Curls with Gentle Cleansing.

Restore the bounce and strength of your curls with DevaCurl CurlBond Re-Coiling Mild Lather Cleanser. Designed for all curl types—from waves to coils—this gentle, sulfate-free formula cleanses without stripping moisture, while helping to repair damaged hair bonds, reduce breakage, and re-coil your natural curl pattern.

Infused with CurlBond Complex, this cleanser helps reinforce hair’s internal structure, making it ideal for chemically treated, heat-damaged, or color-processed curls. The mild lather rinses clean, leaving curls soft, shiny, and beautifully defined.

Key Benefits:

• Gently cleanses without drying.
• Repairs and strengthens damaged curls.
• Helps re-coil and define natural texture.
• Reduces breakage and split ends.
• Safe for color-treated and chemically processed hair.
• Free from sulfates, parabens, and silicones.

Key Ingredients:

• CurlBond Complex – Reinforces broken hair bonds.
• Plant-Based Emollients – Soften and hydrate.
• Protein-Infused Actives – Help rebuild curl strength.

How to Use: Use the “scrub in/scrub out” method: apply to scalp and scrub in with fingertips. Scrub out while rinsing thoroughly. Follow with CurlBond™ Re-Coiling Cream Conditioner. For a deeper cleanse, use Buildup Buster.

It is OK to use every day and will not cause any brittleness or breakage. The amino acids in the formula only fill in the damaged part of the cuticle, not the healthy parts, so it won't cause buildup on the hair.

CurlBond™ Re-Coiling Mild Lather Cleanser is formulated with our CurlBond™ Complex to repair from the inside out. It contains Succinic Acid, Lysine, and Arginine as well as Naturally Derived Guar.

Cozy Getaway Fragrance
A warm, tropical scent that starts with notes of Coconut Water, Casaba Melon (a blend of honeydew and cantaloupe), Gardenia Petals, and Bitter Orange and finishes with Warm Amber and Vanilla Bean.

Rivela la bellezza naturale dei tuoi ricci con la DevaCurl Melt Into Moisture Matcha Mask 236 ml, una maschera idratante profonda arricchita con burro di matcha, olio di mandorle dolci ed estratto di barbabietola. Questa formula innovativa dona idratazione intensa, ammorbidisce la fibra capillare e riduce l’effetto crespo, lasciando i ricci definiti, elastici e luminosi. Perfetta per capelli ricci, mossi o crespi, la maschera è senza solfati, senza siliconi, senza parabeni e senza glutine ed è completamente cruelty-free – ideale per una cura dei capelli naturale ed efficace.

Caratteristiche principali

• Idratazione profonda: nutre i capelli secchi grazie al burro di matcha e all’olio di mandorle dolci.
• Controllo del crespo: riduce i frisottis e migliora l’elasticità dei ricci.
• Ricci morbidi e definiti: lascia i capelli setosi, elastici e facili da gestire.
• Formula pulita: priva di solfati, siliconi, parabeni e glutine, 100% cruelty-free.
• Per tutti i tipi di ricci: adatta a capelli ricci, mossi o molto crespi.
• Formato pratico: 236 ml / 8 oz – ideale per un trattamento settimanale.

 Come si usa

1. Dopo lo shampoo, applicare generosamente la maschera sui capelli umidi.
2. Distribuire uniformemente con le dita o con un pettine a denti larghi.
3. Lasciare agire per 15–20 minuti. Per un trattamento più intensivo, coprire con una cuffia e applicare calore delicato.
4. Sciacquare accuratamente e procedere con lo styling abituale.
5. Utilizzare 1–2 volte a settimana per mantenere i ricci idratati, morbidi e senza crespo.

• Enhances body
• Adds silky softness and more shimmering shine. 
• Contains special conditioner
• Hair Straightener

How to Use:

• Warning: Follow instructions carefully to avoid skin and scalp burns, hair loss, and eye injury. 
• Contains Alkali. 
• Avoid contact with the eyes. 
• Causes blindness.
• Wear gloves while using the product. 
• DO NOT use on an injured or irritated scalp. 
• DO NOT use on bleached hair or permanently coloured hair that is breaking, splitting or otherwise damaged.  
• For touch-up, texturize only the new growth as described in the instructions.  
• If the relaxer causes skin or scalp irritation, rinse immediately and wash with neutralizing shampoo supplied in the kit.  If irritation persists or if hair loss occurs, consult a physician.  
• DO NOT use on hair that has been permanently waved. 
• Keep away from the eyes and mouth.  If the product gets into the eyes or mouth, rinse immediately with water and consult a physician  
• KEEP OUT OF REACH OF CHILDREN.

Luster's Pink Short Looks Gel’n defines and holds short styles. Perfect for waves, fades, and curls with long-lasting shine and frizz control.Naturally Curly or Wavy style. Make your curls and waves healthier, softer, and never frizzy or sticky.

• Fights frizz.
• Instantly moisturises and conditions without buildup, tackiness, and flaking.
• Boosts shine and softness.
• Enriched with Vitamin B5.

How to Use: Squeeze Gel ‘N into the palm of your hand, rub within both palms, and distribute evenly onto hair. Adjust the amount used according to hair length and thickness. Proceed to define & style coils, coils, or waves by preferred method.

• Apply a generous amount to the palms of the hands.  
• Apply to the roots and ends of hair, then gently massage into the scalp, making sure that the dry sections are well covered.  
• For instant conditioning, leave it on for 2 minutes. 
• Rinse well. 
• Style as desired.

Dark and Lovely Anti-Breakage Oil Moisturizer is expertly designed to repair fragile and breaking hair to restore strength, softness, and shine. This 10 times less breakage *oil moisturizer is infused with germ oil and Ceramides to nourish your hair, leaving it with a healthy-looking shine.

Dark and Lovely Anti-Breakage Oil Moisturizer is specially designed by our African hair experts to deliver the best daily care for your hair.

Benefits:

• Dark and Lovely Anti-Breakage Oil Moisturizer is infused with Wheat Germ Oil and Ceramides for intense nourishment and repair.
• Dark and Lovely Anti-Breakage Oil Moisturizer repairs fragile, damaged, and breaking hair.
• The Dark and Lovely Anti-Breakage Oil Moisturizer strengthens hair nourishes hair, leaving it with smooth, soft, and shiny hair.

How to Use:

• Pour a small amount in your palm, rub hands together, and apply throughout hair.
• Do not rinse out.
• Comb through and style as desired.