L’Oreal Serie Expert Curl Expression Leave-In 200ml is a professional curl-enhancing treatment created to deeply hydrate, define, and protect curls and coils. Designed for all curl types—from soft waves to tight coils—this lightweight cream delivers intense moisture without weighing hair down.

Infused with 2% Glycerin, Urea H, and Hibiscus Seed Extract, it nourishes the hair fibre, enhances elasticity, and boosts curl definition for long-lasting softness and bounce. The leave-in formula provides up to 230°C heat protection, making it ideal for diffusing, blow-drying or natural styling. Curls feel smoother, more defined, frizz-free, and visibly healthier with every use.

Key Features

• Deep Hydration for Curls & Coils: Formulated with 2% Glycerin and Urea H to replenish moisture and improve curl elasticity.
• Boosts Curl Definition & Softness: Enhances natural curl pattern for smoother, more defined, and bouncier curls.
• Heat Protection up to 230°C: Shields delicate curls from heat damage when using a diffuser or dryer.
• Anti-Frizz & Anti-Humidity Shield: Controls frizz throughout the day for polished, manageable curls.
• Lightweight Cream Texture: Moisturises without greasiness or heaviness—perfect for daily use.
• Enriched with Hibiscus Seed Extract: Strengthens and nourishes curls for improved shine and softness.
• Ideal for All Curl Types: Suitable for wavy, curly, and coily hair textures.

How to Use

For Waves, Curls & Coils

1. Start with clean, towel-dried hair.
2. Apply a generous amount evenly through mid-lengths to ends.
3. Detangle using fingers or a wide-tooth comb.

4. Style as desired:

   • Diffuse for enhanced curl definition

   • Air-dry for natural, frizz-free curls

5. Do not rinse.

Pro tip: Layer with Curl Expression styling products for maximum curl definition and hydration.

L’Oreal Serie Expert Curl Expression Drying Accelerator 150ml is a professional lightweight spray designed to dramatically speed up drying time for curly, wavy and coily hair. Formulated with micro-dispersion technology, this curl-enhancing mist reduces water retention in the hair fibre, allowing curls to dry faster while maintaining shape, shine and softness.

Enriched with highly concentrated Glycerin, Urea H and Hibiscus Seed Extract, it hydrates the hair while enhancing curl definition. The ultra-fine spray instantly coats curls, providing frizz control, heat protection up to 230°C and a smooth, glossy finish. Perfect for diffusing or air-drying, this product boosts efficiency and curl quality—making it a must-have for curly hair styling routines.

Key Features

1. Speeds Up Drying Time

Micro-dispersion technology accelerates drying for quicker, more efficient styling.

2. Boosts Curl Definition & Shine

Enhances natural curl pattern while adding shine and smoothness.

3. Enriched with Glycerin, Urea H & Hibiscus Seed Extract

Deep hydration and curl nourishment without weighing hair down.

4. Heat Protection up to 230°C

Shields curls from heat damage during diffusing or blow-drying.

5. Anti-Frizz & Anti-Humidity Control

Keeps curls smoother, more polished, and frizz-free for longer.

6. Lightweight Ultra-Fine Mist

Doesn’t leave residue or stiffness—ideal for all curl types.

7. Enhances Both Air-Drying & Diffusing

Optimises curl shape and speeds up dry time for both methods.

How to Use

For Waves, Curls & Coils

1. Shake well before use.
2. Spray evenly on clean, towel-dried hair from mid-lengths to ends.
3. Comb through with fingers or a wide-tooth comb.

4. Style as preferred:

   • Diffuse for faster results and enhanced definition.

   • Air-dry for a natural, lightweight finish.

5. Do not rinse.

💡 Tip: Use after applying your Curl Expression leave-in for maximum hydration and definition.

L'Oreal Serie Expert Curl Expression Cream-in-Jelly 250ml is a professional curl-defining hybrid formula designed to hydrate, sculpt and protect curls without weighing them down. Created with advanced curl-care technology, this cream-gel blend enhances natural texture, boosts definition and delivers long-lasting frizz control—perfect for wavy, curly and coily hair. Enriched with highly concentrated Glycerin, Urea H, and Hibiscus Seed Extract, it provides deep hydration while sealing in moisture for soft, bouncy, and glossy curls.

Whether you style naturally or diffuse, this lightweight curl-defining cream-gel gives curls a smooth, elongated, and frizz-free finish for up to 48 hours. Ideal for daily styling, it leaves hair shine-boosted, touchable, and beautifully controlled.

Key Features

1. Hybrid Cream-Gel Texture

Innovative cream-in-jelly formula combines nourishment with lightweight hold—perfect for defining curls without crunch or stiffness.

2. Deep Hydration with Glycerin & Urea H

Provides intense moisture and long-lasting hydration for curls prone to dryness.

3. Boosts Curl Definition

Enhances natural curl pattern, adds structure, and minimises frizz.

4. Anti-Humidity & Anti-Frizz Protection

Protects curls against humidity for smoother, more controlled results.

5. Adds Shine & Softness

Leaves curls soft, conditioned, and radiant with a healthy-looking shine.

6. Ideal for Diffusing or Air-Drying

Perfect for any curly styling routine, enhancing both natural and styled looks.

7. Professional Salon Formula

Trusted by stylists for effective curl care and long-lasting manageability.

How to Use

For Wavy, Curly & Coily Hair

1. Apply to clean, towel-dried hair.
2. Use a small amount and distribute evenly from mid-lengths to ends.
3. Scrunch curls upwards to encourage curl formation.
4. Style as desired: Air-dry for soft, natural curls. Diffuse for enhanced volume and definition.
5. Do not rinse.
6. For best results, combine with other Curl Expression products.

Restore, strengthen, and instantly transform damaged hair with the L'Oréal Serie Expert Absolut Repair Gold Instant Mask 500ml—a professional, fast-acting repair treatment designed to deliver maximum nourishment in minimal time. Enriched with Gold Quinoa + Protein, this luxurious repair mask targets damaged, brittle, and chemically treated hair, helping to reduce breakage by up to 77% while improving softness and shine.

Its rich yet lightweight creamy texture melts into the hair fibre, reinforcing weakened strands, smoothing rough cuticles, and restoring manageability without weighing the hair down. Ideal for customers searching for a damage-repair hair mask, L’Oréal Absolut Repair treatment, protein hair mask, or instant repair mask for dry, broken hair.

Key Features & Benefits

✔ Gold Quinoa + Protein Technology

Repairs the hair fibre from the inside out, strengthening weak, damaged, and over-processed hair.

✔ Instant Transformation in One Use

Hair becomes visibly softer, smoother, and more manageable after just one application.

✔ Reduces Breakage by up to 77%

Reinforces the fibre structure for stronger, healthier-looking hair.

✔ Lightweight, Non-Heavy Texture

Provides deep nourishment without causing greasiness or weighing the hair down.

✔ Enhances Shine & Smoothness

Leaves hair looking glossy, silky, and frizz-free.

✔ Ideal for Very Damaged, Dry, or Chemically-Treated Hair

Perfect for hair affected by bleaching, colouring, heat styling, or environmental aggressors.

✔ Professional Salon Results at Home

Fast-acting formula for luxurious, high-performance repair.

How to Use

1. Shampoo hair with L'Oréal Absolut Repair Gold Shampoo.
2. Apply the Instant Mask evenly to towel-dried hair.
3. Focus on mid-lengths and ends.
4. Leave on for 3–5 minutes—the formula works instantly.
5. Rinse thoroughly.
6. Use 2–3 times per week for intensive repair, or weekly for maintenance.

Cleanse curls gently yet effectively with the L'Oréal Serie Expert Curl Expression Gelé Shampoo 300ml—a professional, sulphate-free gel shampoo designed to remove impurities while preserving essential moisture. This lightweight gel texture transforms into a rich, creamy lather that deeply hydrates curls without weighing them down.

Infused with Glycerin 3%, Urea H, and Hibiscus Seed Extract, the Curl Expression Gelé Shampoo delivers intense hydration, improved curl definition, and long-lasting softness. Perfect for wavy (2A–2C), curly (3A–3C), and coily (4A–4C) hair types, it enhances natural curl patterns, reduces frizz, and supports healthy, bouncy curls.

Ideal for customers searching for curl shampoo, gentle cleanser for curly hair, hydrating curl shampoo, or L’Oréal Curl Expression shampoo.

Key Features & Benefits

✔ Ultra-Gentle Gel Formula

Cleanses without stripping, ideal for dry, fragile, or textured curls.

✔ Glycerin 3% for Intense Hydration

Provides deep moisture, helping curls feel soft, juicy, and defined.

✔ Urea H Strengthens & Smooths

Improves elasticity, reduces dryness, and supports curl structure.

✔ Hibiscus Seed Extract for Shine & Nourishment

Adds natural shine while reinforcing hair fibre health.

✔ Reduces Frizz & Enhances Curl Pattern

Leaves curls more defined, easier to manage, and ready for styling.

✔ Sulphate-Free & Curl-Friendly

Maintains the hair’s natural balance and protects against dryness.

How to Use

1. Fully wet the hair and scalp.
2. Apply a small amount of Curl Expression Gelé Shampoo.
3. Massage gently to activate its rich, hydrating lather.
4. Focus on the scalp while allowing the product to cleanse the lengths.
5. Rinse thoroughly.
6. Repeat for deeper cleansing if needed.
7. Follow with the Curl Expression Conditioner, Mask, or Treatment for optimal results.

Refresh, hydrate, and redefine your curls instantly with the L'Oréal Serie Expert Curl Expression Reviving Mist 190ml—a lightweight daily curl refresher designed to reactivate curl patterns, boost shine, and restore bounce between wash days. Formulated with high-performance ingredients like Glycerin 3%, Urea H, and Hibiscus Seed Extract, this mist provides long-lasting moisture and frizz control without weighing the hair down.

Perfect for wavy, curly, and coily hair types, this professional mist enhances natural curl definition while delivering soft, touchable, and revitalised curls. Ideal for customers searching for curl refreshing spray, curl hydration mist, or L’Oréal Curl Expression reviver.

Key Features & Benefits

✔ Reactivates & Revives Curls Instantly

Refreshes curls between wash days, restoring bounce, definition, and elasticity.

✔ Deep Hydration with Glycerin 3%

Provides immediate and long-lasting moisture for dry or dehydrated curls.

✔ Anti-Frizz & Humidity Protection

Smooths the cuticle to minimise frizz and maintain curl shape all day.

✔ Lightweight, Non-Crunchy Formula

Does not leave residue or stiffness—just soft, flexible curls.

✔ Enriched with Urea H & Hibiscus Seed Extract

Strengthens the hair fibre, supports curl structure, and boosts shine.

✔ Suitable for All Curl Types (2A–4C)

Perfect for loose waves, tight curls, and coily hair textures.

How to Use

For Daily Curl Refreshing

1. Shake well before use.
2. Spray evenly on dry curls from roots to ends.
3. Scrunch gently to reactivate curl pattern.
4. Allow to air-dry or diffuse lightly for added volume.

For Wash-Day Enhancement

1. Apply to damp hair before styling.
2. Use as a prepping mist to hydrate and improve product absorption.
3. Follow with Curl Expression Creams, Gels, or Mousse.

Transform dull, lifeless hair with the luxurious L'Oréal Mythic Oil Sparkling Conditioner 750ml—a professional-grade, lightweight formula enriched with precious oils that instantly smooth, detangle, and illuminate every strand. Designed for all hair types, this shimmering conditioner infuses the hair with a radiant, reflective shine while deeply nourishing from root to tip.

Infused with Argan Oil, Myrrh Extract, and micro-sparkling particles, it delivers silky softness, weightless hydration, and a glamorous glossy finish. Perfect for clients searching for luxury hair conditioner, shine-enhancing conditioner, and L'Oréal Mythic Oil for all hair types.

Key Features & Benefits

✔ Instantly Illuminates with Micro-Sparkling Particles

Leaves hair with a luminous, glossy shine that reflects beautifully under natural and artificial light.

✔ Suitable for All Hair Types

Balances hydration without weighing down fine hair while deeply conditioning thicker textures.

✔ Enriched with Precious Oils

Argan oil restores moisture and softness; Myrrh extract soothes and smooths the hair fibre.

✔ Detangles and Softens

Improves manageability, reduces frizz, and enhances smoothness for effortless styling.

✔ Lightweight, Non-Greasy Finish

Provides hydration and shine without heaviness or residue.

✔ Salon-Quality Results

Designed by hair professionals for luxurious daily conditioning.

How to Use

1. Shampoo hair thoroughly and rinse.
2. Apply L'Oréal Mythic Oil Sparkling Conditioner to damp hair.
3. Distribute evenly from mid-lengths to ends.
4. Leave on for 2–3 minutes to allow oils to absorb.
5. Rinse well.
6. Use daily or as needed for intense shine and softness.

Restore, repair, and revive damaged hair with L'Oréal Serie Expert Absolut Repair Gold Conditioner 200ml—a professional, salon-grade formula designed to instantly transform dry, weakened, and chemically treated hair. Infused with Gold Quinoa + Protein, this lightweight yet deeply nourishing conditioner helps reduce hair surface damage by up to 77% while delivering intense softness and shine. Ideal for hair damaged by colouring, heat styling, or environmental stress, it leaves strands smoother, stronger, and visibly healthier from the very first use.

Perfect for shoppers seeking damage repair conditioner, L'Oréal repair conditioner, or professional haircare for damaged hair.

Key Features & Benefits

✔ Intensive Damage Repair

Reinforces weakened fibres with Quinoa + Protein, improving strength and resilience.

✔ Lightweight Nourishment

Conditions hair without weighing it down—ideal for fine, medium, or thick damaged hair.

✔ Instant Smoothness & Softness

Reduces roughness and frizz for a silky, touchable finish.

✔ Enhanced Shine

Restores luminosity, leaving hair looking glossy and well-treated.

✔ Professional Results at Home

Inspired by salon repair treatments for visible transformation from the first use.

✔ Ideal for Chemically Treated Hair

Perfect for hair damaged from colouring, bleaching, or frequent heat styling.

How to Use

1. Shampoo hair as usual (best paired with Absolut Repair Shampoo).
2. Apply the Absolut Repair Gold Conditioner evenly to towel-dried or damp hair.
3. Focus on mid-lengths and ends.
4. Leave on for 2–3 minutes.
5. Rinse thoroughly.
6. Use regularly for best repair results.