Achieve powerful, long-lasting style with Goldwell StyleSign Roughman Cream Paste 100ml – the professional strong hold styling paste that delivers instant control and a natural matte finish.

This advanced formula provides extra firm hold without stickiness or residue, while protecting your hair from humidity, frizz, and heat damage. Perfect for defining, shaping, and sculpting hairstyles with a clean, natural look.

Suitable for all hair types, especially short to medium-length hair, Roughman Cream Paste is your go-to product for flexible, all-day hold that keeps your hair looking effortlessly styled.

• Strong, long-lasting hold: Keeps your style in place all day.
• Matte, natural finish: Creates a modern, textured look.
• Lightweight formula: Non-greasy and residue-free.
• Humidity resistant: Protects against frizz and moisture.
• Heat protection: Shields hair from styling tools.
• Flexible styling: Easy to reshape throughout the day.

How to Use: Goldwell Texture Roughman Matte Cream Paste on slightly damp or dry hair.

Technology (part of features and benefits):

All Goldwell Styling products contain patented FlexShine Technology.

Flexible, durable hold + Natural, shiny hair. FlexShine Technology combines Elastomer,
Bamboo Protein and Styling Polymers to create flexible, durable hold and natural, shiny hair.

Elastomer: Elastomer is a patented blend of setting polymers and smoothing polymers that coat the outside of the hair shaft, locking in the Bamboo Protein and Styling Polymers for style longevity. This thin layer of Elastomer also reduces the sticky hair feeling associated with most styling products and leaves hair with a brilliant, shiny finish.

Bamboo Protein: Bamboo is a unique resource in that it can be very strong–strong enough to build bridges with, but also flexible enough to weave into baskets. With Goldwell Styling, Bamboo Protein brings these characteristics to a hairstyle, providing a strong, durable hold that's flexible enough to look natural and not appear stiff.

Styling Polymers: Styling Polymers are essential to any styling product, a variety of setting polymers are used to create stronghold and style memory.

StyleSign Roughman Texturizing Paste is perfect for use on people with straight or wavy hair using professionally in the salon or for styling at home.

Camille Rose Spiked Honey Curl Define Mousse is a lightweight, 4-in-1 styling foam designed to define curls, add shine, and deeply hydrate natural hair. Infused with nourishing honey and strengthening nettle root, this versatile mousse enhances curl definition while providing long-lasting hold without crunch or residue. Perfect for wash-and-go styles, twist-outs, braid-outs, and rod sets, it leaves hair soft, bouncy, and frizz-free. Ideal for all curl types, this sulfate-free, paraben-free formula promotes healthy, shiny, and manageable curls every time.

Key Benefits:

• Defines and holds curls without flaking.
• Moisturizes and strengthens with honey and nettle root.
• Lightweight formula for soft, touchable hair.
• Free of sulfates, parabens, and phthalates.
• Great for all natural hair textures

The honey helps soften, smooth, and hydrate strands, while the nettle root enhances shine and improves overall hair health.

It provides intense conditioning, texture definition, effortless styling, and everyday refreshing.

How To Use: Apply a generous amount onto freshly washed and conditioned strands. Style hair. Can be used on wash-and-go’s, braid outs, twist outs, rodsets and many more protective styles! Allow to fully dry before fluffing.

Achieve sleek, frizz-free results with KeraCare Silken Seal Blow-Drying Complex 120ml, a lightweight, heat-protective serum that delivers smooth, shiny, and silky-soft hair after every blow-dry.

Formulated with silicone conditioners and natural emollients, this advanced serum seals the hair cuticle to lock in moisture, reduce frizz, and prevent heat damage. It adds instant shine and manageability without greasiness — leaving your hair feeling light, smooth, and salon-perfect.

Perfect for all hair types, including relaxed, natural, or color-treated hair, this product gives your blowouts a professional, glossy finish that lasts.

Features

• Protects hair from heat and styling damage.
• Leaves hair silky, shiny, and smooth after blow-drying.
• Reduces frizz and seals split ends.
• Lightweight, non-greasy formula for a natural finish.
• Locks in moisture to prevent dryness and breakage.
• Suitable for natural, relaxed, or color-treated hair.

How to Use

1. Apply a small amount of KeraCare Silken Seal Blow-Drying Complex to clean, damp hair.
2. Distribute evenly from roots to ends.
3. Blow-dry and style as desired.
4. Can also be used on dry hair for added shine and frizz control.

Get smooth, long-lasting styles with KeraCare Curling Wax 4oz, a professional-grade styling wax designed to protect hair during heat styling and deliver a brilliant, polished shine.

This lightweight yet powerful wax provides excellent hold and definition for curls, waves, and straight styles without leaving hair sticky or greasy. Infused with natural oils and conditioners, it helps prevent dryness and breakage while keeping hair soft, manageable, and glossy.

Perfect for use with curling irons, flat irons, or pressing combs, this wax ensures sleek, frizz-free results every time.

Features

• Protects hair from heat damage during styling.
• Provides firm hold and high shine for defined curls or sleek looks.
• Reduces frizz and flyaways for smooth results.
• Non-sticky, lightweight formula ideal for professional styling.
• Enriched with natural oils for softness and moisture.
• Suitable for all hair types — relaxed, natural, or color-treated.

How to Use: Apply a small amount to clean, dry hair before heat styling. Use a curling or flat iron to create your desired look.

Elevate your styling game with KeraCare Curling Wax – for defined curls, sleek finishes, and long-lasting style.

Achieve flawless, long-lasting styles with KeraCare Foam Wrap Set Lotion Extra Hold 240ml, the professional styling foam that provides superior hold, body, and shine for all hair types.

Infused with botanical moisturizers and conditioning agents, this lightweight formula delivers smooth, frizz-free wraps, sets, and blowouts without flaking or stiffness.

Perfect for relaxed, natural, or color-treated hair, it gives an extra firm hold that lasts, while leaving your hair soft, shiny, and full of movement.

Benefits:

• Deep conditions and moisturizes hair as it penetrates the cuticles during the dryer setting.
• Conditioners and natural lubricants protect each strand during thermal styling.
• Leaves hair soft, silky, with exceptional shine.
• Provides superior manageability with remarkable bounce and body.
• Easy wet combing for effortless comb-outs.

How to Use: Distribute throughout hair. Comb through for even distribution. Proceed to wrap, set, sculpt, or mold hair. Place under dryer or use with thermal styling appliances.

Fudge Professional One-Shot Spray, a strengthening and detangling protein hair treatment, helps repair damage for strong and mighty hair. Ideal for coloured, damaged, or over-processed hair. A nourishing and repairing complex of creatine, guarana, wheat, and silk proteins condition and smooth the surface of the cuticle, helping to reverse the signs of damage.

Enhanced with a silicone complex that forms a shield along the length of the hair to help protect newly-coloured hair from unnecessary moisture so your hair colour looks fresher for longer.

Benefits: 

• A spray treatment for knotted, dull, and dry hair.
• Ideal for softening and smoothing tangled, dull, and dry hair, Fudge Professionals One Shot Styling Spray works to lock in moisture, prevent breakage, and strengthen hair from root to tip.
•  Formulated with guarana, a plant naturally rich in caffeine, to encourage circulation and stimulate healthy growth, while hydrolysed wheat proteins protect against heat, daily aggressors, and further breakage.

How to Use: 

• Shake well, spray on damp hair, and comb through.
• Do not rinse. Style as desired.

Revive and strengthen your hair instantly with Fudge One Shot 150ml – a powerful leave-in treatment spray designed to repair, protect, and restore damaged or chemically treated hair.